Join a Beauty Tour with Lane Crawford

Grazia China launched a Beauty Tour in collaboration with Lane Crawford. 200 readers that applied on Grazia’s social networks, could choose between four different beauty options: nail and hair services, personal stylist, skin analysis or make-up services. Each of them got a free beauty gift set of Lane Crawford’s beauty center.

On the magazine, readers could also apply for an exclusive temporary beauty membership card and by taking this card to a Lane Crawford beauty center, they could exchange the temporary one and become an official member. After that, all received a free beauty gift set and make-up service.