Hybrid Denim with Diesel

The top Italian brand for Denim, Diesel, partnered with Grazia Serbia for an instore activation called “Hybrid Denim” this Aprile a the Usce shopping mall. Participants received free copies of the magazine and the classic “Grazia recommend” wobblers showed them the best pieces picked by Grazia Serbia’s fashion editor, Lara Milanovic. A fun photoshoot was also available with a slate where guests could draw and strike a pose!