China

Grazia with “L’Italia in Zi-Ka-Wei”

In September Grazia was a sponsor of “L’Italia in Zi-Ka-Wei”. For this event, several Italian treasures crossed the ocean and landed in Zi-Ka-Wei, a place known as the birthplace of Shanghai culture. The Italian-style fair brought life to the golden autumn and guests could appreciate Italian style, which ranged from real Italian art and culture to its unique cuisine. The event also included a cultural tour called “Rising Above Heritage” at the Grand Gateway and the “Oriental Grace” exhibition with Italian works of art. Throughout the period, Grazia was the sole fashion press media representative and promoted its unique brand image to the public.

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