GRAZIA ONLINE BEAUTY COMPETITION

GRAZIA China, through the social platform Wechat and the support of  beauty KOLs , launched for its affectionate readers a lively online beauty competition, announced in three steps, to give the chance to the readers to show their understanding, attitude and interpretation of the new make-up trends, through photos to be voted on Grazia channel. The launch had a great success with about 200 competitors joining and 20.000 voting on line. Extraordinary prizes for the first three winners: exclusive products and a marvellous travelling coupon for the first one.