GRAZIA DAY WITH H&M

To promote the opening of H&M Garosu-gil shop and raise awareness of Grazia Korea with its reader target, the Grazia team and H&M organized the “Grazia Day with H&M” shopping event on March 20^th.Grazia Day was promoted between March 4 and April 5 through all Grazia Korea media channels (magazine, website, Facebook page, offline promotion and more).

In particular, Grazia Korea launched a Style Hunter competition (sponsored by H&M) on its Facebook page from February 28th to March 11th. Some of the best styling pictures from readers were selected and the winners were invited to the Grazia & H&M Party.